Welcome to Bickford of Urbandale
Enjoy conversations with friends on the porch at Bickford of Urbandale
Enjoy a good book in the living room at Bickford of Urbandale
Food is best when shared with family and friends in the private dining room at Bickford of Urbandale
Food is best when shared with friends in the dining room at Bickford of Urbandale
Intimate enough to entertain your closest family; you can even host your next get together in the bistro at Bickford of Urbandale
Relax with a good puzzle in the activity room at Bickford of Urbandale
Enjoy a good snooze in the sitting area at Bickford of Urbandale
Curl up with a good book in the sunroom at Bickford of Urbandale
Strut on in and find out what the buzz is all about in the salon at Bickford of Urbandale
Hydrotherapy eases achy joints in our whirlpool at Bickford of Urbandale
Enjoy bird watching, gardening and barbecuing in our courtyard at Bickford of Urbandale
Personalize and decorate to your unique tastes an apartment at Bickford of Urbandale
Personalize and decorate to your unique tastes an apartment at Bickford of Urbandale
Personalize and decorate to your unique tastes an apartment at Bickford of Urbandale
Chairs and sofas sit higher and are easier to get in and out of in the Mary B’s living room at Bickford of Urbandale
Mary B’s country kitchen helps establish routines, creates activities and triggers a sense of meal time at Bickford of Urbandale
Residents with dementia can enjoy a traveling path, relaxed seating and raised garden beds in the courtyard at Bickford of Urbandale

Bickford of Urbandale

Your loved one deserves to live the best life possible

Watch your loved one thrive in an environment that feels like home

Navigating the aging journey is difficult.

We understand what’s at stake here: it’s not just someone, it’s your loved one.

Meanwhile, it’s on you to make the difficult decisions.

There's a Higher Path for our seniors

Senior care today is reactive, expensive, and siloed. It’s a sick-care system, not a health-care system (designed to keep seniors healthy). Most of us have accepted this status quo because it feels too big and complex to change. Not us. We’re taking the road less traveled and championing a higher standard of senior care.

Learn More

Our family of caregivers will do whatever it takes to care for your loved one

 

Meet Urbandale's Leadership Team

  • Jaleesa Vopava

    Executive Director

  • Taylor Tuthill

    Family Advocate

Services at Urbandale

Assisted Living

Personalized help with the activities of daily life, such as meals, grooming, and medication management.

Memory Care

A resident-led environment for seniors with dementia that fosters independence and purpose.

Happenings


Sheena Peters

Aug 21, 2025

What a beautiful and joy-filled day here at Bickford of Urbandale! We started our morning with peaceful hearts as our very own Chaplain Bob led us in worship, featuring all of our favorite hymns. There’s nothing quite like starting the day with music that lifts the soul. This afternoon, we kept the music going with the incredible Jim Quales! His voice is amazing, but it’s his energy and connection with the audience that truly made the show unforgettable. We danced, sang along, and even shimmied in our seats — and yes, there was plenty of smiling and laughter to go around! To wrap up the day, some of us hopped on our Howie Bus for our twice-monthly shopping trip. With our lists in hand, we picked up some essentials for ourselves and even helped grab a few things for others too. Teamwork and community spirit at its best! Another wonderful day in the books here at Bickford. #BickfordFamily #JoyfulLiving #SeniorLivingCommunity #MusicAndMemories #UrbandaleLife

Sheena Peters

Aug 20, 2025

What a FUN afternoon at Bickford of Urbandale! We kicked off the day with a high-energy game of balloon volleyball—lots of laughter, teamwork, and some serious skills on display! After all that excitement, we wound down with a relaxing craft session led by our wonderful friends Alyson and Lillie from Fox Therapy. Together, we made beautiful friendship bracelets, sharing stories, smiles, and creativity. It’s always a good day when it’s spent with friends, fun, and a little crafting magic. #BickfordFamily #SeniorLivingFun #CraftingMemories #BalloonVolleyballBliss

Sheena Peters

Aug 19, 2025

What a day at Bickford of Urbandale! We started our morning with some energizing exercise and dove into the day’s headlines during our morning paper reading. Then we took a lovely trip to Mary B’s neighborhood, where we enjoyed some peaceful reading and great company. From start to finish, today was filled with movement, laughter, and meaningful moments. These are the days we cherish most! #BickfordLife #SeniorLiving #JoyInTheJourney #UrbandaleMoments

Sheena Peters

Aug 14, 2025

Say hello to Bickford of Urbandale’s very own Puzzle Queen, Georgia! With a little help from her wonderful friends, Georgia completed another puzzle today — proving once again that teamwork and determination make the perfect match. Her love for puzzles brings joy (and a bit of friendly challenge!) to our Branch every day. Way to go, Georgia! #PuzzleQueen #BickfordFamily #UrbandaleStrong #Teamwork #SeniorLivingJoy

Sheena Peters

Aug 13, 2025

County Fair Fun at Bickford of Urbandale! Today we celebrated our annual County Fair Day, and what a day it was! From our adorable photo prop featuring a pig and little chick, to classic games like ping pong cup toss, ring toss, bubbles, and even some water fun with water guns. Some were filled with ice water we won’t mention any names…but over all there was no shortage of smiles and laughter. We enjoyed tasty popcorn and refreshing lemonade, and while our cotton candy machine gave us a little trouble, we still managed to spin up a few sweet treats! The highlight of the day? A surprise visit from “Smiley the Clown” — also known as our amazing Happiness Coordinator, Sheena! Her energy and spirit truly brought the fair to life. Thank you to everyone who helped make today so special. These are the moments that remind us just how sweet life is. #BickfordOfUrbandale #CountyFairDay #SeniorLivingJoy #SmilesAllAround #LifeIsSweet

Sheena Peters

Aug 12, 2025

A Heartwarming Visit at Mary B’s Neighborhood! We absolutely love when our friends from assisted living come to visit us here at Mary B’s Neighborhood. Today, Judy shared her wonderful storytelling, and the always thoughtful Barb brought along some refreshing soda to make it even more special! Our time together was filled with so many beautiful moments. The pauses between the stories allowed us to reflect and reminisce, and it truly felt like we were transported back in time. We could almost smell the freshly baked bread, or the sweet fragrance of flowers blooming in the garden. It’s days like today that remind us how meaningful these connections are, and how much we cherish the time spent together. What a truly wonderful day here at Bickford. #Grateful #MaryBsNeighborhood #BickfordOfUrbandale #CommunityLove #CherishedMoments

Sheena Peters

Aug 7, 2025

We were truly blessed today at Bickford of Urbandale! Our dear friend and chaplain, Bob, came to visit and filled our home with the sweet sound of our favorite hymns and the comforting Word of God. His presence reminds us of the peace and joy that faith brings into our lives. We are so thankful to have our very own non-denominational chaplain who meets each of us where we are on our spiritual journey. What a gift it is to gather in fellowship, lift our voices in praise, and feel God’s love surround us. “Where two or three gather in My name, there am I with them.” – Matthew 18:20 #FaithFamilyHome #BickfordOfUrbandale #Blessed #SpiritualCare #HymnsAndHope #ChaplainBob

Sheena Peters

Aug 6, 2025

What a purr-fectly heartwarming day here at Bickford of Urbandale! We started off strong with some morning exercise , then got the sweetest surprise… a baby visit! Our hearts melted and smiles were everywhere. Just when we thought the day couldn’t get any better, our good friend Gary stopped by to fill the room with beautiful piano music. It was pure joy from start to finish. With all that excitement, a cozy cat nap might just be on the agenda now… These are the days we’ll cherish forever. #BickfordMoments #JoyInEveryDay #CherishedMemories

Sheena Peters

Aug 4, 2025

Manicure Monday Magic at Bickford of Urbandale! Every other Monday, our lovely ladies get pampered with fresh nails and big smiles—and today was no exception! Miss Judy was feeling a little rosy today and opted for a sweet, subtle pink that’s perfect for summer — and she couldn’t stop admiring her new look! Meanwhile, Miss Ceila stuck with her signature style: a neat trim, a gentle file, and her favorite classic gray that never goes out of style. We love these simple moments that bring so much joy. Our beauty days are more than just manicures—they’re a time to relax, chat, and shine. Stay tuned for more highlights from our next pampering session! #ManicureMonday #BickfordOfUrbandale #SeniorStyle #PamperTime #SimpleJoys #SubtlePinkAndClassyGray

Sheena Peters

Jul 30, 2025

Paint-n-Sip Fun at Bickford of Urbandale! We had the absolute pleasure of welcoming local K–5 art teacher and talented artist Kayla Edwards for a special Paint-n-Sip celebration! With Kayla’s wonderful guidance, we all tried our hand at painting cheerful sunflowers—and the results were absolutely beautiful. Even those who said, “I can’t paint!” gave it a try, and we’re so glad they did—the creativity was incredible! A heartfelt thank you to Kayla for sharing her time, talent, and kind encouragement with us. Our sunflowers are now brightening up apartments and bringing smiles all around! #BickfordOfUrbandale #PaintAndSip #SeniorLivingFun #ArtWithHeart #ThankYouKayla #SunflowerSmiles

Real Residents
Real Reviews

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3.6

overall score based on 90 reviews

  • Jul 1, 2025

    Bickford is a great homey location for elderly and memory care. Staff are gentle and caring and all levels of the administration stay involved with the residents.

  • Jun 2, 2025

    Mom is well cared for at Bickford of Urbandale. Staff is attentive and caring and I never worry that she is not being kept safe. Thank you for taking care of our mom.

  • May 1, 2025

    5

  • May 1, 2025

    I'm so thankful to have my mom at Bickford. She has received wonderful care which gives great peace of mind!

  • Mar 1, 2025

    It is so good to know that our mother is cared for by people who care to put in the time with her. She has always been a social person and she receives lots of interaction with staff and other residents at Bickford. We, her family are grateful to know she is cared for when we can't be there with her.

  • Jan 1, 2025

    Bickford has been amazing to work with. The staff is wonderful! It gives great peace to know my mom is in good care.

  • Dec 1, 2024

    Bickford has been a wonderful place for my mom... very supportive, awesome directors and staff, and I know she's in great care!

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Bickford of Urbandale

Assisted Living & Memory Care

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