Bickford of Cedar Falls
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Real Residents, Real Reviews
Knowing who to trust in this journey is hard — especially when your loved one’s health and happiness are at stake.
A letter from Andy Eby Andy Eby Caregiver
The decision to consider senior living is never an easy one. You’re looking for caregivers to help with situations that may have you feeling exposed and powerless. We understand that this is a vulnerable time for your family.
Here at Bickford, we believe that vulnerability is not a weakness, but a strength.
We honor the courage it takes for seniors and families to navigate the aging journey and we believe we owe you our vulnerability in return.
That’s why we display real reviews from our residents, both positive and negative. We’re not interested in cherry-picking feel-good comments from casual visits.
We aim to earn your trust by showing the full spectrum of feedback from internal monthly surveys of our residents and families. This is an uncommon practice in our industry.
Many of the reviews you’ll see are positive, serving as a testament to our “whatever it takes” commitment to helping residents live their best lives.
We interpret negative reviews through two lenses: First, some contain hard truths. It hurts to hear, but sometimes we deserve it. This feedback sharpens us, allows us to see where we fall short, and demands that we get better.
Second, some reviews arise from the unbearable emotional pain families feel as they watch a loved one decline. In these situations, our caregivers may bear the brunt of unrealistic expectations. As the saying goes, “Hurt people hurt people.”
We trust your discernment to distinguish between the two. Feel free to ask us about any review that raises questions or concerns. We believe that trust isn’t built on a facade of perfection but on honesty about our successes and challenges.
Thank you for considering placing your trust in us.
Andy Eby
Reviews for Bickford of Cedar Falls
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26
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30
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1
Reviews with Comments
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The staff had been a great partner with hospice and keeping me informed of changing concerns.
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Paid double billed in April and asked to have it rectified. Provided documentation from bank and haven't received refund or credit and no reason why
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Weekends there is nothing to do for the people there. Supposed to be getting part time for weekends but nothing yet. Weekdays the activities are fewer.
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They have been very helpful with every question I have had!
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I am very thankful for (name removed) care and supervision for my aunt before she passed! Also for (name removed) who showed great compassion and kindness! Other CNAs that met real needs with much care are (name removed) and many others. Thanks to all!
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We have been very satisfied with the care and attentiveness service to my mother in law
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I would like to start by saying that if I could give individual satisfaction ratings to each staff member, some would definitely receive a 5! There are some Bickford staff that have a heart for people and care immensely about each person - resident and staff. There are some that are there for a paycheck and it doesn’t take long to figure out which is which! | I would like to highly commend (name removed). They have unenviable jobs and put their heart and soul into each day! So often, they are filling in the slack for someone else who didn’t show up, is sick, or is there but doesn’t feel like working! They do a wonderful job, each in their role! I have spent a lot of hours at Bickford in the last few months due to the poor health of my Aunt. It is easy to evaluate matters, for the most part. I have also been involved with Bickford for over 5 years and seen many staff come and go through those years. You have had some excellent nurses who did their job superbly, but were overworked, by all standards. Some of them did not have back up from the director that was in place at that time. It is not feasible to have one person responsible for so many areas of care and expected to be available at all times. (name removed) has not asked me to say any of this or encouraged me to do so. This is my observations and thoughts, and I also see it from a nurse’s perspective, as well as a family member. I know the attitude of workers is for the most part, poor, these days, but I do see where there are areas that corporate support and back up would be helpful to consistently remind/ train CNA’s/ med techs in their responsibilities and help hold them accountable, rather than let them by with their lack of responsibility. (name removed) has made wonderful changes at CF Bickford and definitely has given a sense of “working together” and “for the good of our residents and staff” back to this branch. It was greatly lacking with previous directors that I was f
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Already addressed my thoughts and concerns with (name removed) and (name removed). Includes lots of clothes that were not ours and mass email. (name removed) is doing great addressing concerns.
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Okay
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Mom's room is so much cleaner. Thank you
Did you know
Most senior living communities don’t share internal reviews
Know the Real Residents, Real Reviews Difference
Our Reviews
Real Residents, Real Reviews
- From verified residents & families
- Unfiltered
- Solicited monthly
- Current, ongoing & up-to-date
Other Reviews
Google, A Place for Mom, etc.
- Can be written by anyone
- Often come from people who don’t actually live there (i.e. just came for a tour)
- Reflect a static, one-time experience
- Partial picture
Why other senior living communities don’t share internal reviews
- Most communities don’t solicit reviews on a monthly basis. Most surveys are annual and used for internal purposes only.
- They’re caring for a frail, vulnerable population 24/7/365. Healthcare, by its very nature, can be messy, especially when you’re on around the clock. Service failures are almost inevitable in this context.
- They know that some of the comments aren’t necessarily accurate
- They don’t have the courage to be vulnerable. They want to control how prospective families see them.
- They’re afraid it would hurt their sales and marketing efforts
- They don’t trust the consumer to be able to handle the truth
Did you know
Bickford Senior Living’s happiness score is 2x the national average
Reviews FAQ
Bickford residents and families have frequent opportunities to participate in providing feedback throughout the year. Bickford sends out a comprehensive annual survey evaluating all aspects of a residents experience. Following this survey, Bickford sends out a monthly survey to see if we are making progress on improving their happiness levels. The responses to both surveys are posted on the website and remain there for a year.
Bickford is committed to transparency. That means posting all feedback – both positive and negative. Every review is included in our overall score (star-rating). However, we do not post comments that are libelous, profane or risk violating the privacy of our residents.
A Bickford Verified Resident Review is a review provided by a resident or family member/significant other that has been verified by Bickford as an authorized individual. Individual names are protected for privacy reasons.
Bickford has developed a program to improve resident happiness based specifically on the scores and comments of the surveys. Each Branch sets goals to improve targeted areas identified from the surveys. The actions that need to be taken are discussed as a part of each shifts daily stand-up meeting.
Due to the unique and personalized nature of our business, responses to reviews, if requested, happen individually.
I am still waiting to hear about a payment made in April that was not credited to (name removed) account. 3 months is more than adequate amount of time to find out what happened!